Brands are making the Black Friday peak season longer every year, especially in e-commerce, and supply chains need to be ready in order to maximize sales opportunities. Brick-and-mortar sales will be challenged this year due to repercussions from the pandemic, and are likely to see lower revenues from their usual channels than in previous years. Read the full article…
Walmart and Target are following in the footsteps of Amazon and creating their own versions of Prime Day, all of these kicking off the Holiday season earlier than ever during a global pandemic. Read the full article…
Holiday shopping has begun. For retailers, that means increased demand, extremely high customer expectations, and limited time for execution and fulfillment. Read the full article…
Each year it seems as though the ramp-up to holiday season starts earlier for merchants, as they truly understand the impact that strong (or poor) seasonal performance can have on their bottom line. Survey’s show 69% of both in-store and online sales during the holidays went to omnichannel retailers. That’s a reminder for all merchants to dedicate time pre-holidays to implement ways to engage with and sell to consumers through physical and digital channels. Read the full article…
As more and more shoppers begin their holiday shopping, experts anticipate that Black Friday will be the biggest online shopping day in history, lapping Cyber Monday for the second year. Read the full article…
